{"product_id":"poradnik-head-spa-marketing-system-pdf","title":"Head SPA Marketing System Guide (PDF)","description":"\u003ch2\u003eHead SPA Marketing System - from your first client to a fully booked schedule\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eA 38-page PDF guide for salons that want to introduce Head SPA or fill their schedules with treatments they already offer.\u003c\/strong\u003e Step by step, we show you how to set your prices, get your first bookings, run ads on Facebook, Instagram, and Google, and keep clients coming back - without an agency or marketing jargon.\u003c\/p\u003e\n\u003cp\u003eWe first tested everything in this guide in our own Head SPA salon in Warsaw and in salons we helped introduce the service.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eWho this guide is for\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003efor hair and beauty salons,\u003c\/li\u003e\n\u003cli\u003efor massage, wellness, and trichology clinics,\u003c\/li\u003e\n\u003cli\u003efor day spas and hotel spas,\u003c\/li\u003e\n\u003cli\u003efor those just planning to introduce Head SPA and wanting to know how to sell it before buying equipment.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003eWhat’s inside\u003c\/h2\u003e\n\u003ch3\u003eThe essentials\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003epricing and treatment options (30, 60, 90 and 120 minutes), packages of 10 treatments, and gift cards,\u003c\/li\u003e\n\u003cli\u003eyour first 20 bookings from your own client base - without spending a penny on advertising,\u003c\/li\u003e\n\u003cli\u003ea profile in the booking system and service descriptions that sell,\u003c\/li\u003e\n\u003cli\u003eBooksy Boost - when it pays off for Head SPA.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eReach and advertising\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eInstagram and TikTok from scratch - setting up your profile, 10 ideas for your first videos, posting schedule,\u003c\/li\u003e\n\u003cli\u003eFacebook and Instagram ads, step by step - from setting up an account to reading the results,\u003c\/li\u003e\n\u003cli\u003ean ad video that grabs attention - structure and a shot list,\u003c\/li\u003e\n\u003cli\u003ea Google Business Profile and search ads with ready-to-use keywords.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eSales and loyalty\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003econversation scripts and responses to clients’ most common objections,\u003c\/li\u003e\n\u003cli\u003ehow to get your team to recommend Head SPA themselves,\u003c\/li\u003e\n\u003cli\u003e10 details that bring clients back and make them recommend your salon,\u003c\/li\u003e\n\u003cli\u003ea referral program and seasonal voucher campaigns.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eReady-to-use tools\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003ea “what to do when...” table - spot a problem and immediately see what to change,\u003c\/li\u003e\n\u003cli\u003ea year-round marketing calendar and a launch plan for the first 14 days,\u003c\/li\u003e\n\u003cli\u003ea cheat sheet for the owner and team,\u003c\/li\u003e\n\u003cli\u003ea template library: SMS messages, messages, Google Business Profile description, gift card text, image consent form, privacy policy for the form,\u003c\/li\u003e\n\u003cli\u003ea printable client consultation form.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eFor those planning to purchase equipment\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003ehow to choose a Head SPA station - wash unit or bed,\u003c\/li\u003e\n\u003cli\u003ea premises checklist before installation,\u003c\/li\u003e\n\u003cli\u003e10 mistakes to avoid when launching Head SPA.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr\u003e\n\u003ch2\u003e199 zł credited toward your equipment purchase\u003c\/h2\u003e\n\u003cp\u003eIf you decide to purchase Holistic Point equipment after reading the guide, we’ll deduct the price of the guide from your order total. See \u003ca href=\"\/en-no\/collections\/myjki-head-spa\"\u003eHead SPA wash units\u003c\/a\u003e and \u003ca href=\"\/en-no\/collections\/lozka-head-spa\"\u003eHead SPA beds\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003eAfter your purchase, we’ll get in touch within 2-3 business days to ask what stage you’re at and help you choose a station.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eHow you’ll receive the guide\u003c\/h2\u003e\n\u003cp\u003eYou can download the PDF file as soon as you’ve paid - the download link will also be sent by email. You can open the guide on your phone, tablet, or computer, and print the pages with tools.\u003c\/p\u003e\n\u003chr\u003e\n\u003ch2\u003eFrequently asked questions\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong\u003eDo I need to already have Head SPA equipment?\u003c\/strong\u003e\u003cbr\u003eNo. Part of the guide is for people who are just planning to introduce the service - how to choose a station, prepare the premises, and avoid mistakes at the start.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eI don’t know anything about advertising. Will I manage?\u003c\/strong\u003e\u003cbr\u003eYes. The guide starts from the basics and uses simple language, including explaining where to click.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWill I receive an invoice?\u003c\/strong\u003e\u003cbr\u003eYes, we issue VAT invoices - provide your company details when placing your order.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCan I return the guide?\u003c\/strong\u003e\u003cbr\u003eThe guide is digital content delivered immediately after purchase. By placing an order, you agree to the immediate delivery of the file, which means you lose your right to withdraw from the contract.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHave questions?\u003c\/strong\u003e \u003ca href=\"\/en-no\/pages\/contact\"\u003eWrite to us\u003c\/a\u003e or call: \u003cstrong\u003e+48 570 111 791\u003c\/strong\u003e.\u003c\/p\u003e","brand":"Holistic Point","offers":[{"title":"Default Title","offer_id":54031004369162,"sku":"HP-EBOOK-HSMS-PL","price":45.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0942\/2454\/8106\/files\/Poradnik_Head_SPA_-_okladka.png?v=1793391807","url":"https:\/\/holistic-point.eu\/en-no\/products\/poradnik-head-spa-marketing-system-pdf","provider":"Holistic Point","version":"1.0","type":"link"}